A Creative Celebration of Houston’s Unofficial Holiday
On Sunday, July 13, 2025, Meow Wolf Houston and Saint Arnold Brewing Company co-hosted an unforgettable block party in Houston’s Fifth Ward to celebrate the city’s unofficial holiday, 713 Day. A community tradition that pays homage to Houston’s area code, 713 Day brings together Houston residents and visitors alike to enjoy the local art, culture, and the diverse spirit of the city.
The festivities began at noon and stretched into the afternoon, transforming Lyons Avenue into a lively outdoor venue filled with art installations, live music, and cultural performances. For this year’s celebration, Meow Wolf Houston, the immersive art collective known for its larger-than-life exhibits, created a special pop-up event known as the “chrome world.” This experimental space invited attendees to step into a multi-sensory, otherworldly environment, featuring vibrant colors, unique art, and performances by local Houston DJs. The pop-up event was completely free to the public, offering an accessible and engaging experience for all.
Local Artisans and Exclusive Merchandise
Not only did the event provide an artistic spectacle, but it also showcased the creativity of Houston’s local artisans. A collaboration with Houston artists like Gonzo247 and Caitlin Caselli led to exclusive 713 Day merchandise that was available for purchase, including limited-edition prints, apparel, and other creative works. These collaborations emphasized the importance of local talent, fostering an environment of community support and appreciation for Houston’s vibrant arts scene.
In addition to art and music, a curated Space City Local Market was set up outside the venue, spotlighting Houston-based makers and small businesses. From handcrafted jewelry to artisanal goods, the market celebrated the ingenuity and entrepreneurial spirit of Houston’s local creative community. This market not only allowed local vendors to connect with a wider audience but also promoted sustainable practices, with many vendors offering eco-friendly products.
Saint Arnold Brewing Company’s Special 713 Day Offerings
Partnering with Meow Wolf to host the event, Saint Arnold Brewing Company, Houston’s iconic local brewery, helped bring the city’s flavor to 713 Day. The brewery released a special edition of its popular Boiler Room Berliner Weisse, called “Purple Syrup,” which was available only on this day. Additionally, the brewery offered 713 Day-themed pint glasses, which became a sought-after collectible item for beer enthusiasts.
Saint Arnold’s outdoor beer garden featured a perfect setting for attendees to sample craft beers while enjoying live entertainment. The atmosphere was electric, with local bands and musicians performing across the event’s timeline. Each performance added to the lively spirit of the festival, encouraging attendees to connect with their city’s history and culture through music and beer.
The Spirit of Houston and Its Creative Community
The 713 Day celebration in Houston embodied the city’s deeply ingrained sense of pride, diversity, and creativity. Meow Wolf and Saint Arnold’s collaboration brought people together for a day filled with art, music, community, and a shared appreciation of the city’s unique identity. The event offered Houstonians and visitors alike an opportunity to discover new art, celebrate local businesses, and engage with Houston’s ever-growing arts scene.
As Houston continues to build its reputation as a cultural powerhouse, events like these highlight the city’s commitment to fostering creativity, supporting local businesses, and offering accessible cultural experiences to all. The success of this year’s 713 Day celebration sets the stage for an even bigger and better event in the years to come, reinforcing Houston’s place as a leading cultural hub in Texas.