Sprouts Farmers Market has confirmed plans to open its inaugural store in Boerne, Texas, marking a strategic expansion into the booming San Antonio metro area. Anchored in the second phase of Boerne Town Center, the new location will sit at 115 Norris Lane, near Interstate 10 and Christus Parkway. The company envisions a 23,000-square-foot store, part of a larger retail development featuring eateries like Panda Express, Freddy’s Frozen Custard & Steakburgers, KFC, Bad Ass Coffee, McAlister’s Deli, and others.
Construction is slated to begin in January 2026, with completion expected by February 2027. The total investment for this project is estimated at $1.5 million, as noted in filings with the Texas Department of Licensing and Regulation.
Sprouts is building on an established footprint in Central Texas. The grocer currently operates three stores in San Antonio—with locations on Callaghan Road, Bulverde Road, and Texas Highway 151—and has additional stores underway in New Braunfels and Kyle. A new store is also in development in San Antonio’s far northwest at Culebra and Galm Crossing, set to open in late 2026 as part of a $16 million shopping center.
Read Also: https://texasrecap.com/texas-fall-harvest-how-local-farmers-are-preparing-for-the-seasons-bounty/
Beyond San Antonio, Sprouts is actively targeting growth in the greater Central Texas region. It has proposed new stores in Hutto, Bastrop, Leander, Georgetown, and Austin suburbs—potentially doubling its store count in the area over the coming years.
While Sprouts holds a relatively small share of the San Antonio grocery market—around 0.56%—it nonetheless generated approximately $61 million in local sales during 2024. By comparison, industry giants H‑E‑B and Walmart dominate the regional market with shares near 50% and 31%, respectively. Retail experts attribute Sprouts’ modest market share to its niche positioning, with strength among health-conscious and organic-food consumers.
Founded in Chandler, Arizona, in 2002 and tracing its roots to a 1943 San Diego fruit stand, Sprouts has evolved into a national chain with more than 440 stores across 24 states, including 58–60 in Texas alone. The company’s philosophy emphasizes fresh produce, organic and natural products, vitamins, supplements, and healthful prepared foods. Its product mix includes a robust private-label lineup, which accounts for roughly 23% of its sales.
Financially, Sprouts reported rising net sales—from $6.1 billion in 2022 to $7.72 billion in 2024—and projects continued growth in 2025, including 35 new store openings nationwide. The company has been recognized in the industry, winning Progressive Grocer’s Retailer of the Year award for its curated offerings and consistent growth.
Boerne, a fast-growing suburb northwest of San Antonio, has seen a surge in population and development. The inclusion of Sprouts as an anchor tenant is expected to elevate the Boerne Town Center with fresh retail and dining options. The development’s location near major arteries and new highway access points enhances its appeal.
As a regional anchor, Sprouts is poised to boost job creation through hiring initiatives, while providing residents with convenient access to organic and health-focused groceries. Although an official hiring plan has not yet been announced, Sprouts typically hires 90–100 team members per new store.
Retail market dynamics in San Antonio are especially vibrant. With retail vacancy rates among the lowest in decades—95.2% occupancy at the end of 2024—developers and retailers are racing to fill available space. In the Hill Country region, commercial activity is on the rise, with new grocers and supporting businesses fueling local economies in Boerne, New Braunfels, Kyle, and Seguin.
Sprouts has not announced an official opening date, but the ground-breaking in January 2026 suggests the store will welcome its first customers by early 2027. The company typically posts job listings 3–4 months before openings, so Boerne residents can expect employment opportunities in late 2026.
As construction progresses, community engagement and excitement are likely to grow. Sprouts has a history of contributing to local health initiatives via its Healthy Communities Foundation, indicating potential for community partnerships in the Hill Country.
Sprouts Farmers Market’s move into Boerne underscores a broader strategy to capture market share in fast-growing Texas communities. The new store is not just a retail addition but a statement of confidence in consumer demand for fresh, health-oriented food and lifestyle options. For Boerne, it’s a boon to employment, retail diversity, and regional growth.
